Esther Johnson, founder of Anew Hypnotherapy, realised that she needed to start being more visible online, especially as a new business so that her prospects could develop the know-like-and-trust factor – so important for any coach or therapist.
Quite early on in the Breakthrough Virtual Speaker Group Coaching Programme Esther recorded her video for her website, introducing herself, her approach and how she helps people.
(You can see how, especially for therapists, where developing trust is so important, a video really helps to showcase who you are and what you’d be like to work with).
During the programme Esther found her own style that worked for her and her business as well as the right tech set up to make it easier for her to record her videos and edit them.
Here’s what Esther had to say about the coaching programme:
“I have just participated in Sarina’s Breakthrough Virtual Speaker Coaching Programme. I was not confident in making videos, or delivering an online webinar; something I knew I really wanted to do, and needed to do for my business. But, with Sarina’s expertise, advice, and coaching; I now have the confidence, a new found enthusiasm, and the technical knowledge to create videos that I feel comfortable sharing, and that will help to build the know, like, and trust factor that I need for my therapy business. I thoroughly recommend working with Sarina.
She really knows her craft, she delivers it well, and has so much patience and understanding for those of us that were honestly terrified of posting video content.
Thank you Sarina!”
You can check out her video testimonial here: